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On February 21,
2007 the Center for Women's Business Research and Babson College's
Center for Women's Leadership kicked off its multi-year research project
entitled Accelerating the Growth of
Businesses Owned by Women of Color. Sixty-one women of color business
owners filled the Juniper Room of the Marriot Courtyard, in downtown Philadelphia, for an
event filled day. Dr. Donna Stoddard,
Associate Professor of Information Technology Management at Babson, presented a
case study specifically created for this project, and Elizabeth Thornton, both an Adjunct Professor at Babson and a woman
business owner of Entrepreneurship Advantage Inc., gave a presentation on
Strategic Planning for Sustainability and Growth. Research participants
interacted with one another in small groups to identify obstacles which hinder
their companies' growth in both number of employees and revenues, and came up
with strategies to overcome the obstacles. Participants also focused on growth
barriers in their communities and at the national level.
Three women of
color business owners, Faye Coleman,
Westover Consultants; Magdalah Silva,
DMS International, Inc; and Joyce Takiguchi, ComStar International; discussed the barriers they have
faced in the development of their companies, and how they overcame them. At the
conclusion of the panel, participants were able to ask questions of the
panelists.
A networking
reception sponsored by UPS Capital & Verizon ended the day. Wal-Mart Stores, Inc./Sam's Club, UPS Capital, Wells
Fargo, American Airlines, Avaya, Best Buy, IBM, Level Playing Field Institute,
MasterCard, Principal Financial Group, Verizon, Wachovia, National Women's
Business Council, National Association of Women Business Owners, Women
Presidents' Organization, Women's Business Enterprise National Council, Women's
Leadership Exchange, Association of Women's Business Centers, American China International Foundation, Women's Business
Development Center-Philadelphia, Westover Consultants Inc., Opportunity Capital
Partners, Legacy Bank and Babson College, were recognized for their
contribution to this ground-breaking initiative. All the participants made
connections, gained valuable information and knowledge and contributed to other
women of color business owners by giving their time and talent to the research.
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